Capillus

"Mad Dash to Savings" and "Monumental Sales event" – These are some examples of copy that I helped come up with when clever, and concise headlines were needed on short notice. Apart from showing off my creative writing skills, I partnered with the Capillus Marketing team to create fun Paid Social Media ads that would educate, engage and bring attention to their products and their promotions. For each campaign, I provide retargeting ads that are slightly informative and drive home the offer. I also provide prospecting ads that are more educational and elevate the innovative laser product. The same designs are also carried through to smaller banner ads, because there is a size limit, knowing when and how to make on-the-spot changes to fit the media is necessary.